Central Square Foundation is a non-profit organization working to transform the school education system in India to improve the learning outcomes of all children, especially from low-income communities.

Wishbox was commissioned to create multiple deliverables to highlight imagination meeting education. We took on the task of crafting a kaleidoscope of collaterals—banners, charts, newsletters, emailers, posts, reports, publications, book covers, brochures, posters, and more.

Keeping the brand’s target group in mind, that is, children from primary to 3rd grade, we developed a set of illustrated characters that personify the essence of the brand. These charming characters have been prominently featured throughout the brand collateral, breathing life into the content and fostering a sense of connection and relatability for the readers.

By incorporating these characters, our aim was to transform the newsletters into engaging stories that inspire and educate. The colours used evoke positive emotions, making the content visually appealing and memorable. Furthermore, our layouts incorporate playful elements without compromising the organization’s professionalism and educational goals.

Through this collaboration, Wishbox and CSF united their strengths, blending creativity and expertise to pave the way for a brighter future for young learners!