Made finance fun!
Wishbox teamed up with a unique portal called ‘Acounta’ for all their brand communication requirements. It’s an easy, affordable and accurate bookkeeping solution for all businesses who struggle with finances and maintaining records.

To build the identity for this one-stop solution, initial meetings were held for brand discovery and strategy development which eventually helped us help the brand achieve its target conversion rate. Acounta needed a clean, fun, approachable identity and easy-to-navigate website.

We started with designing a type-based logo, which fulfilled the need of keeping this brand easy to recognise and remember. An interesting typography play was done with the letters ‘O’ & ‘C’ to form an ‘Infinity’ symbol, which is an integral part of Math.

The website was informative and instructive. Hence, we kept it clean, crisp and strategically divided the verbose content with engaging illustrations. The reason for choosing a vibrant colour palette and quirky illustrations was to make mandane tasks fun to young entrepreneurs. With this gripping visual language, we further designed, Emailer Template, Visiting Card, and an Invoice.

Check out the website here.