Eruditus Executive Education delivers customized and open programs on topics such as general management, leadership, marketing, strategy and operations in a plethora of global locations. Their clients are corporates who in turn nominate their middle/senior management to these programmes.

We developed a visual strategy that aims to capture their vision to come across as a world class institution offering frameworks that prepare individuals to face challenges of tomorrow. The logo generates its inspiration from the very concept of ‘tree of life’. The concept of a ‘tree of life’ as a many-branched tree illustrates the idea that all life on earth has been used in science, religion, philosophy, mythology, and other areas.

The brand identity as well as stationary is kept extremely clean and minimal effectively conveying the brand’s vision. The colours, derived from natural landscapes have been cleverly used at specific places in order to suit the aesthetic sensibilities of the corporate.

Please have a look at the website here.